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Thoughts on AI automation, custom software, and building systems that actually work for your business.
We built route planning software for a non-profit cat shop doing 40 deliveries a day. Here's how it works, and why small operations shouldn't settle for manual routing.
Every client call you've ever had becomes searchable, scoreable, and actually useful. Here's how to set it up.
The difference between AI that disappoints and AI that delivers comes down to one thing: context. Here's why treating AI like a mind-reader is setting yourself up for failure.
Your search tools filter on 3 criteria. Your ICP has 10. Here's how to build an AI scoring system that qualifies leads automatically.
A land sales client was losing deals to slow contract turnaround. We built a system that gets contracts signed before buyers change their minds.
The real value of AI automation isn't cutting headcount—it's giving your team back the time they need to do meaningful work.
Three platforms, three philosophies. Here's how to pick the right automation tool without wasting months on the wrong one.
After building systems for dozens of businesses, I keep seeing the same patterns. Here are four things that actually matter for scaling—none of them sexy, all of them true.
AI has outsized returns under specific conditions. Here's what separates the wins from the expensive experiments.
Most 'AI use cases' SME owners describe are actually just scripts. Here's how to think about building systems when you don't have an enterprise IT budget.
Let's discuss how automation and custom software can transform your business.
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